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Old 09-28-2008, 06:15 AM   #1
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On strategy and tactics

James Fallows (September 27, 2008) - On strategy and tactics (Language)

The least self-aware moment for John McCain in last night's debate came at the half-way point, when he said, "I'm afraid Senator Obama doesn't understand the difference between a tactic and a strategy."

In a sense McCain was sticking to his battle plan in saying this -- the plan being on-message hammering-home of the "Obama doesn't understand" theme. In another sense, he lost his way, since he immediately segued not into a discussion of strategic matters in Iraq and Afghanistan but into an anecdote. But that kind of literal parsing of his answer -- tactical analysis, you might call it -- really misses the point.

There has been no greater contrast between the Obama and McCain campaigns than the tactical-vs-strategic difference, with McCain demonstrating the primacy of short-term tactics and Obama sticking to a more coherent long-term strategy. And McCain's dismissive comment suggests that he still does not realize this.

Some examples are so familiar as to need no explanation: McCain choosing the ten-day tactical "bounce" from the surprise choice of Sarah Palin, in exchange for the enormous strategic risk in choosing an un-vetted and now obviously unqualified running mate. Or McCain rolling the dice with his threat to boycott the debate -- and then, once on stage, appearing to be only mildly interested in the financial-bailout deal that 72 hours earlier was the stated reason for overturning all agreements about the debates .
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Old 09-28-2008, 11:04 AM   #2
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Some examples are so familiar as to need no explanation: McCain choosing the ten-day tactical "bounce" from the surprise choice of Sarah Palin, in exchange for the enormous strategic risk in choosing an un-vetted and now obviously unqualified running mate.
Seems like it would make sense to have the lesser qualified person as the standby not the main candidate.
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Old 09-28-2008, 12:04 PM   #3
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A 'strategy' would be doing everything you can to avoid examination of your own record and to avoid laying out your own proposals.

A 'tactic' to achieve the strategy would be to have people post, endlessly, minor points and faux pas of the other guys and gals in an effort to keep attention off of your own record and own lack of plans.
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