Others blamed Coca-Cola Bottling Company Consolidated, the largest independent bottler and distributor of Coca-Cola products in the United States. Devotees of the drink who called customer service in recent weeks said they were told that the bottler had discontinued offering Tab in stores in portions of its 14-state territory, which includes Ohio, Kentucky, Virginia, North Carolina and the District of Columbia.
This, the bottler says, is true. “After careful review, we recently removed Tab 12-pack cans from the portfolio of beverages we offer,” the company said in a statement. Instead, it said, it will focus on low- and no-calorie Coca-Cola, Sprite, Fresca and Seagram’s products.
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But in 1982, the Coca-Cola Company introduced Diet Coke, which dampened Tab sales. There were rumors then that the company wanted to phase out the once-popular drink. By 2011, only three million cases of Tab were made, compared with 885 million cases of Diet Coke, according to news reports. About half that is sold now.
Where Has All the Tab Gone? A Shortage Panics Fans
This, the bottler says, is true. “After careful review, we recently removed Tab 12-pack cans from the portfolio of beverages we offer,” the company said in a statement. Instead, it said, it will focus on low- and no-calorie Coca-Cola, Sprite, Fresca and Seagram’s products.
[clip]
But in 1982, the Coca-Cola Company introduced Diet Coke, which dampened Tab sales. There were rumors then that the company wanted to phase out the once-popular drink. By 2011, only three million cases of Tab were made, compared with 885 million cases of Diet Coke, according to news reports. About half that is sold now.
Where Has All the Tab Gone? A Shortage Panics Fans
