The makers of Old Bay are getting a little salty over a similar-sounding spice blend.
McCormick, which produces the seafood spice, filed a trademark infringement lawsuit on Monday against a Pittsburg-based company marketing a seasoning called “New Bae,” claiming the product is capitalizing on Old Bay’s reputation.
The makers of New Bae, meanwhile, have admitted that they chose the name as a “nod” (and a “terrible pun”), but now say they “never had any intention” of confusing consumers, The Washington Post reports.
https://www.foxnews.com/food-drink/...ning-files-lawsuit-against-pittsburgh-company
McCormick, which produces the seafood spice, filed a trademark infringement lawsuit on Monday against a Pittsburg-based company marketing a seasoning called “New Bae,” claiming the product is capitalizing on Old Bay’s reputation.
The makers of New Bae, meanwhile, have admitted that they chose the name as a “nod” (and a “terrible pun”), but now say they “never had any intention” of confusing consumers, The Washington Post reports.
https://www.foxnews.com/food-drink/...ning-files-lawsuit-against-pittsburgh-company
