Climate change denial might make it harder for you to land a date.
New data from OKCupid shows that climate denial, also referred to as “petromasculinity,” was the biggest deal-breaker for dating app users, according to The Hill.
Of 250,000 users surveyed worldwide by OKCupid, 90% of users said it was important for their match to care about climate change. Over the past three years, 6 million users have been surveyed, and results show that 81% of users were concerned about climate change.
"We have just seen over time, climate change being more and more this huge topic for our millennial daters especially," Jane Reynolds, director of product marketing at OKCupid, told The Hill.
[clip]
Romantic interactions are increasingly happening online, and to find a match, you need to put your best foot forward. Showing your genuine interest in social causes can seal the deal.
finance.yahoo.com
It's a good thing these women filter themselves out of consideration
New data from OKCupid shows that climate denial, also referred to as “petromasculinity,” was the biggest deal-breaker for dating app users, according to The Hill.
Of 250,000 users surveyed worldwide by OKCupid, 90% of users said it was important for their match to care about climate change. Over the past three years, 6 million users have been surveyed, and results show that 81% of users were concerned about climate change.
"We have just seen over time, climate change being more and more this huge topic for our millennial daters especially," Jane Reynolds, director of product marketing at OKCupid, told The Hill.
[clip]
Beyond climate change
While adding what you care about can boost your chances, daters concerned about climate change can get up to 37% more likes, according to the blog. Additionally, daters who are concerned with climate change are 26% more likely to get COVID-19 vaccinated, 12% more likely to think a good sense of humor in a match is essential, 14% more likely to pay extra for guac, and 400% more likely to consider themselves a feminist.Why should you care?
Stay-at-home orders and social distancing have increased interest in online dating. In 2020, a survey reported that 31% of millennials were using online dating apps or services more than before COVID-19, according to Statista.Romantic interactions are increasingly happening online, and to find a match, you need to put your best foot forward. Showing your genuine interest in social causes can seal the deal.
Petromasculinity is the leading dealbreaker for dating app users, OKCupid says. Here’s what that means.
Climate denial has proven to be a top-deal breaker in dating apps. People who care about climate change are seeing increased likes and exposure.
It's a good thing these women filter themselves out of consideration
