The Left Weaponizes Newfound Love Of Corporations To Override Native American Support For Redskins
The survey of 500 self-identified Native Americans found “68 percent of the respondents were not offended by the team’s name.” When the survey offered respondents “with more than 40 emotions and asked them to indicate whether each represented how they felt about the team’s name,” Vargas said, “The word picked most was ‘proud.'”
But Nike knows better. The company, under the direction of
very white leadership (the president and CEO is a Democratic
donor), removed Redskins gear from its website this week. Investment firms and shareholders have signed letters
asking affiliated corporations to use their financial power to pressure the team into a name change. FedEx, which has naming rights to the Redskins’ field, responded by requesting the change.
A wave of new research indicates enough consumers will reward brands for taking leftist stances that it justifies wading into these fraught cultural conversations. Reporting on a survey last summer, Axios
wrote, “When it comes to taking a stand on issues, younger, liberal Americans are more likely to want corporations to get involved, according to the poll. This is why brands like Nike that cater to younger, more diverse customers have chosen to take strong stands on social issues.” In June, Sara Fischer
reported, “Data shows that brands have less to lose when speaking out on issues such as civil rights and gay rights than they would when speaking out against other hot-button issues, like abortion or guns.”