The Japanese automaker says in its Connectivity Privacy Policy that’s applicable in the U.S. that it “may collect, use, share, store, and secure data collected from your Mazda vehicle.” It does so through a factory-installed telematics system which is nonother than the combination of new hardware and software that we have seen installed on newer vehicles. Whilst online, Mazda can tap this rich source of data and learn more about you and how you handle your vehicle in one or more situations.
Mazda says the car’s telematics control unit (TCU) is activated before or after it reaches dealerships and underlines that the system cannot be deactivated by anyone else other than the marque. It also says that selling the car, transferring it, or terminating the lease will not stop this data collection unless the existing owner or the next one decides against it.
The data collected by Mazda through the vehicle’s TCU is comprised of the location of the car when it has been turned off, the driver’s behavior while behind the wheel (including acceleration and braking), and some readings about the number of miles driven, the fuel level, or the oil level. The data sent out could also include other things like the engine’s RPM or details about the doors being closed or open.
But the list could be expanded to include more stuff about which Mazda does not say anything.
The company says it is using the collected information for analysis, research, and improvement within the “Mazda Family of Companies,” but could also share its findings with other third parties like law enforcement, various government agencies, and other relevant administrative bodies. The carmaker also points out that the data could reach “enforcement entities” when it is determined that doing so could prevent “harm, injury, or loss.” Similarly, data can be sent out to third parties for “educational research purposes,” but in this instance, everything is anonymized.
www.autoevolution.com
I'm sure smart people will figure out how to turn this off
Mazda says the car’s telematics control unit (TCU) is activated before or after it reaches dealerships and underlines that the system cannot be deactivated by anyone else other than the marque. It also says that selling the car, transferring it, or terminating the lease will not stop this data collection unless the existing owner or the next one decides against it.
The data collected by Mazda through the vehicle’s TCU is comprised of the location of the car when it has been turned off, the driver’s behavior while behind the wheel (including acceleration and braking), and some readings about the number of miles driven, the fuel level, or the oil level. The data sent out could also include other things like the engine’s RPM or details about the doors being closed or open.
But the list could be expanded to include more stuff about which Mazda does not say anything.
The company says it is using the collected information for analysis, research, and improvement within the “Mazda Family of Companies,” but could also share its findings with other third parties like law enforcement, various government agencies, and other relevant administrative bodies. The carmaker also points out that the data could reach “enforcement entities” when it is determined that doing so could prevent “harm, injury, or loss.” Similarly, data can be sent out to third parties for “educational research purposes,” but in this instance, everything is anonymized.
Your New Mazda Knows if You Are Naughty or Nice and Doesn't Keep It a Secret
Knowing what your customers are doing with your product is a great way to gain a lot of useful insight. But is it fair to not tell them about it? Let’s see
www.autoevolution.com
I'm sure smart people will figure out how to turn this off
