Domino’s Gets a Little Slice of Hell Trying to Comply with ‘Unworkable’ New Obamacare Regulation
BY KEVIN BOYD | BUSINESS, HEALTH, NATION
Elizabeth Harrington of the Washington Free Beacon interviewed Lynn Liddle, the executive Vice President at Domino’s Pizza, who said that the rule is unworkable in its current form:
One problem, Liddle said, is that the final rule broadly expanded the definition of what qualifies as a “menu.” Under the rule “menu” can refer to any writing that “used by a customer to make an order selection at the time the customer is viewing the writing,” which could apply to advertisements.
“We no longer know what a menu is,” Liddle said. “It’s really hard to interpret. Essentially they’re saying anything that a consumer can look at and make a potential ordering decision from is a menu.” She said this could apply to flyers, ads in the newspapers, or signs in the window.
There’s also a specific problem that pizza makers are facing:
A problem specific to pizza chains is the challenge of displaying a vast number of possible calorie totals across all of the materials that the rule potentially counts as a “menu.” Considering that Domino’s customers can customize their own pizzas, there is an endless number of possible combinations of toppings, each of which has a different calorie count. Liddle said a low-ball estimate of combinations Domino’s offers is 34 million. Pizza Hut has 2 billion possible combinations.
I guess Pizza Sellers should list the calories of the basic ingredients and give the customers a calculator