David Hogg's Pillow Company Seems to Have Already Failed
Watching Hogg try to launch his pillow company, called Good Pillow, was like being forced to watch a train wreck, as
his public pleas for ideas and suggestions felt more like desperate cries for help than legitimate crowdsourcing. Yet the patheticness of it all didn’t matter to the media. As PJM’s Megan Fox
reported last month, Hogg’s pillow company, despite being in the embryonic stage of development, (they didn’t even have a logo yet) was getting free publicity from the
Washington Post.
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Well, as P.J. Gladnick at Newsbusters
noted, “anybody reading that article would be alerted to the fact that Hogg and partner had not even bothered to register the name of their company. Therefore somebody who wanted to could go ahead and register that name, thus depriving Hogg of its use unless he paid (dearly?) for it.”
Well, it appears someone did: “A subsequent
search of the U.S. Patent and Trademark Office database reveals that on February 11, a day after the heads up provided by
Newsweek, ‘Good Pillow’ was indeed
registered by a Mr. Robert Holland of North Carolina. Congratulations, Bob! You might be the only person who ends up making money from ‘Good Pillow.'”