The camera only shows darkness, you can hear people breathing. Then it reveals that it is men inside a trojan horse. It's hot and cramped with all of the soldiers waiting inside this gift horse to get inside the fortress to attack. It probably stinks from sweat inside there. Then all of a sudden the line appears at the bottom of the screen...
Aren't you glad you use DIAL? (the soap)
don't you wish
evvvvery body did
arrrren't you glaaaad....
you uuuuuse....
DIAL?
Sometimes you feel like a nut, sometimes you don't...
Almond Joy's got nuts, Mounds don't because...
Somtimes you feel like a...sometimes you don't...*DING*