Anybody know why they don't advertise on AutoTrader.com?
For Dealers to advertise on Autotrader.com, you have to advertise in the Auto Trader magazines.
When I was working for Prince Frederick Ford, Autotrader stop by to sell them the magazine advertisement with online service. One of the biggest problems/issues with the Autotrader magazines is that it covers VA/DC/MD/WV in one booklet.
If they had a Southern MD or East of DC/South of Annapolis region, I think they dealers would do it. Then again, we have the Pennysaver