AK-74me said:
Fair Enough, I think alot of people just go by the general defintion of the word profit = gain, advantage, benefit.
There is a big difference.
Let's use the ORCL example.
current = $14
initial = $3
Gain = current - initial = $11
Percent gain = (gain / initial) * 100 = 11/3 = 366.67%
Now for a real stretch of the numbers, lets use total gain.
Percent Total gain = (current/initial) * 100 = 14/3 = 466.67%
percent profit = (gain/current) * 100 = 11/14 = 78.57%
So you have a 78.57% profit meaning that 78.57% of the current price is profit.
Brokers use percent gain and percent total gain because the numbers look so much bigger.
Retail uses either mark up or mark down methods to compute selling price.
The mark up method:
cost = $1
markup = 30% = .3
selling price = cost * (1 + markup) = 1 * 1.3 = $1.30
If you were to use the mark up method to compute you selling price and give a 30% discount, you would sell below your cost.
Selling price = $1.30
discount = 30% = .3
discounted price = 1.30 - (1.30 * .3) = 1.30 - .39 = $0.91
So you would be selling 9 cents below your cost.
The mark down method:
cost = $1
markdown = 30% = .3
selling price = cost /(1 - markdown) = 1 / .7 = $1.43
If you were to use the mark down method to compute you selling price and give a 30% discount, you would sell at your cost.
Selling price = $1.30
discount = 30% = .3
discounted price = 1.43 - (1.43 * .3) = 1.43 - .43 = $1.00
So you would be selling at your cost.
See. No 100% profit, and in retail, be careful how you set selling price and discounts.