See, it's all a matter of perspective. Snyder is a promotional guy so, he sees winning through that lens. Does he want to win football games? Of course but, only as a result of splash and sizzle. He's not a steak guy. So, Bruce Smith, Dion, Spurrier, Gibbs II, his tiff with Marty, Portis, Shanahan, and, for damn sure, RGIII, gets notice and sells tickets and gets the team on MNF.
I mean, teams turn around all the time so, it's not hard to see him simply believing that a winning record and a shot at the playoffs most years can't be that hard. The fact that a 6-10 team went to 10-6 and a division title in one season doesn't help dissuade him from that belief.
The fact is, winning in the NFL is damn hard. Winning consistently is REALLY hard. The constant upheaval around here, the buddy buddy with stars, the constant coach changes, trading away picks, all the things Snyder enjoys about being an owner, makes it impossible to be a consistent winner.
I mean, right now, Shanahan is done. Snyder is trying to find some way to get through three games and not have all three be a debacle. Can he fire him now? I don't think so but, man, the team is done with this. So, at Falcons is going to be brutal, Dallas here, they may well need to win and Giants here in the Toilet Bowl to end the misery. Then, what?
I am guessing John Gruden is trying to figure out if he can turn down $10 mil a year.