Are we that bored with what we eat that they need to constantly be coming up with weird stuff like deep fried Cheeto coated mac & cheese sticks?? I mean, I do like bacon mac & cheese potato chips, but if Lay's had never invented them, I'd be just as happy with dill pickle flavor or salt and vinegar. If they'd never invented those flavors it would be a problem, though.
It's like Pizza Hut keeps coming out with crust and topping weirdness - why do we need this? Were people not buying the normal pizzas? I understand that they do it to generate interest and retain their market share, but does this really work? As in, if you haven't had a Pizza Hut pizza in years, would you go get one because they now have tater tot crust? Because it honestly does nothing for me and isn't enticing in the least. M&M flavors, I'm one and done. When they came out with candy corn flavor M&Ms, I bought one bag and never bought another one.
So really, if you're not currently a Burger King regular, will the new cheesy sticks make you go there so you can try them?