Why I called it an empty bag.
I (and many of the pundits that weighed in) might be wrong, but I just don't see the value now and I don't see it getting better either.
Okay, so by 'empty bag' you were referring to the stock being overvalued at a particular price or price level, not to the company itself being an empty bag? If that was your meaning then, as strange as that choice of words seems to me, I wouldn't disagree with the assessment. Any company, no matter how strong or successful it is, would be overvalued at some price level.
You threw me off (your intended meaning) when you said it had no product, no substance. That made it sound like you were referring to the company itself being an empty bag. Facebook does have product and substance - the great majority of companies in the world would love to be generating $4 Billion in annual revenue and a Billion Dollars in annual profit, especially this early on in their evolution. Heck, Facebook already makes more profit than Amazon does (and, on another note, Amazon stock is even more expensive relative to earnings than Facebook stock is - it goes for something like 170 times trailing earnings).
Facebook is trading at a very high multiple now, no doubt - even with being 16% off the IPO price. The question is what multiple would, all things considered (e.g. potential headwinds and tailwinds, potential external disruptions, potential revenue opportunities, potential management performance, potential growth or decline in usage), be appropriate? Let's put some specificity to your hunches - what do you think is a fair price for Facebook right now? More importantly, what do you think it will be trading at 6 months from now and 2 years from now?
Some industry folks are starting to talk about $9 being a more realistic price.
Which industry folks would they be? I'd be genuinely interested in hearing their reasoning. I think $9 is ridiculous and that there'd need to be some pretty dramatic developments for the price to get that low. I wasn't a buyer at $40 and I've still not been a buyer at $32, but I'd most likely be a buyer if it fell below $20. The potential long-term upside would seem pretty cheap at that level, though a positive return would, of course, not be guaranteed. At any rate, I'd bet that a number of large investors, funds, or companies would be very interested in buying large stakes in Facebook if they could get it near that cheap (i.e. $9 / share, which would represent a value for the enterprise of around $25 Billion). At that price, I can think of a couple of companies that would probably be willing to write a check for the entire enterprise (though Mr. Zuckerberg likely wouldn't be willing to sell).
Facebook isn't necessarily going to be the next Google, or Microsoft, or Apple - but it has the potential to be. And that potential is worth something, even if the price paid represents considerable risk. You generally can't get in for cheap after it's clear that most of the risk has fallen by the wayside.