Reverse searing is the only way to cook a steak, especially a thicker cut. However, look for good marbling when selecting your steak. We had NY strips tonight, not a lot of marbling and it shows with the end product. The next NY strips I do on the smoker will marinate in a concoction that the LW found that has a fair amount of balsamic vinegar which, I think, makes up for the lack of fat in the steak.
Dry brine w/ kosher salt for 2-4 hours uncovered in fridge
Dry rub with pepper, garlic and onion powder
Cooked @ 225 until I hit 120 (110-115 is better)
Rest for 10 mins
Sear at 450-500 to seal the juices (2 mins max)
Rest 5 mins
Serve