Looks like the radio jocks ticked off a LOT of (possibly former) listeners,
upset many more who will stay long enough to see what happens, and
attract not that many more new listeners.
Suggestion: Buy a scanner, LISTEN TO IT, report the RELEVANT news
in a prompt informative manner. Then there might be LESS worry.
Suggestion: Buy ADC Map Books of St. Mary's, Charles and Calvert Counties
and LEARN YOUR ROADS. Then report the traffic in a prompt informative
manner. Maybe, then, there would be LESS traffic tie-ups.
Old news is NO news! You will lose listeners who will tune to other more
breaking news stations and then they will most likely NOT tune back.
Suggestion: Play MUSIC that EVERYBODY wants to hear! The 15-50 age
group is a start, but keep a FEW decent oldies around for the rest of us
during the day when the 15-50s are in school/working WE spend money,
too. WE like to listen to the airwaves, too. The 15-50s have the early
morning and afternoon/evening "drive time". The older people have the
middle of the day where it is more "slack".
Suggestion: Bring back a "talk team" like T-Bone & Heather with call-ins
and a bit of humor, and have them discuss RELEVANT topics that affect
the folks here in Southern Md. We don't need horoscope projections, or
corny/hokey background sounds. Discuss topics that are up-to-date, too.
Want a change? Bring in guest "speakers" like the big stations do. Get a
county official in the studio and grill him/her on a topic.
Not saying that you shouldn't make some changes, change is good. But
make the changes where/when they are needed and make them beneficial.
Don't just change for change's sake. Think things through.